‘Ello and welcome back to The Loop! This month, we're talking about one of the most essential features to our platform: rewards. We’ll discuss the psychology behind why people do what they do, stay where they stay, and keep coming back for more.
In this month’s edition →
- Why rewards are a behavioral science tool, not just a perk
- Belonging as a metric of success
- Ideas you can implement in your Hub today!
- And anything else you may have missed
Rewards and how they change behavior.
It's easy to assume people will stay engaged because they like what you do. But engagement isn't passive, it needs a reason to keep going! When rewards are structured, tangible, and tied to real progress, the data shows a dramatic shift in how people show up.
Belonging matters more than most organizations realize. When members feel like they're part of something, not just transacting with it, they stay longer, refer more, and disengage less. Tangible rewards are one of the fastest ways to create that feeling at scale.
Belonging is a business metric.
Belonging matters more than most organizations realize. When members feel like they're part of something, not just transacting with it, they stay longer, refer more, and disengage far less. Boosting retention while growing your business? Yes, please.
And the fastest way to build that feeling isn't a better onboarding email or a loyalty punch card. It's a rewards system that makes progress visible and valuable at every step; one that works in the background so your team doesn't have to think about it, but your members always feel it. The businesses that retain the most members aren't necessarily the ones doing the most, they're the ones making members feel the most.
From the 4th to the World Cup, the time to play is now!
Red, White & Reviews 🇺🇸 Summer means more foot traffic, which means more chances to collect feedback while it's fresh. Display the summer review flyer at your front desk to spark conversations and encourage members to share feedback. Once reviews are collected in the Hub, members are automatically awarded points and are invited to share their experience on Google and Facebook, helping you build your online reputation.
How to Set Up:
- Learn how to publish and share reviews from your Hub: Publishing and Sharing Reviews in the Hub
- Connect your Google Business Profile to help happy members spread the love where it matters most: Connect Google Business to Your Hub
"GOAAAAL" Scavenger Hunt ⚽ We spotted this one from the Rodeo Dental team and had to share it. To celebrate the World Cup, they hid the letters G-O-A-L around their office. Members find them during their visit, scan the QR code nearby, and earn points along the way. It’s a simple, fun, and effective way to keep people engaged while they wait. Steal it.
How to Set Up:
- Create a QR code, download the assets, print out, and place them around your office.
- You’ll make a unique QR code for each letter.
World Cup Contests & Surveys 🏆 Everyone's talking about the World Cup this summer… make sure your practice is part of the conversation! Fresh World Cup content is ready and waiting for you in the Marketplace. Schedule contests, surveys, and social media for the duration of the event (June 11, 2026 - July 19, 2026).
How to Set Up:
- Navigate to the Marketplace and search “World Cup” to see our selection of contests, surveys, and social media posts.
Related to