Note: This article accompanies November 2022's Hub Action Plan
Be sure to make your event public so that it appears as a landing page on your Hub's microsite, along with a share button so people can help spread the word. Build excitement by creating an in-app message to your members, along with print-ready flyers and posters with more information. It can all be created in minutes!
Step 1: Offer Details: What, When, Who
[Title for Internal Use]:
Black Friday Lead Up 2022
[When]:
Start Date: 11/10/2022 (adjust as needed)
End Date: 11/23/22 (adjust if needed)
[Who]:
Public
Step 2: Add a Promotion Image
[Campaign image]
Choose EDIT IMAGE > STATIC TEMPLATES (navigate to correct image)
Step 3: Add your Promotion Description
Headline text:
A Black Friday Referral Offer Is Headed Your Way!
Summary:
Gather Your Friends and Family:
We've Cooked Up This Special Referral Offer Just in Time for the Holidays!
Details:
If you've been waiting for the right time to refer friends and family to your favorite orthodontist, it's just about here!
During Black Friday weekend we're offering 1000 REWARDS POINTS to you AND your friend when they begin treatment at Island City Orthodontics. PLUS, you'll both be entered into our drawing for a $500 SHOPPING SPREE – just in time for the holidays.
Watch for this special offer to launch in your rewards account on Black Friday through Cyber Monday. Every share from your account is linked to you, so be sure to share with all your friends and family!
Step 4: Publish Date
[PUBLISH]
Build Engagement With Social Posts
To send a post to Social Media Manger for scheduling, click:
[Set Up In Social Media Manager] > [Save & Schedule]
To download the post and schedule from your social media accounts, click:
[Download Image]
Build Engagement by Sending Messages to Your Members
To send an in-app message and email to your members about your promotion, click:
[Set Up In Communication Manager]
Messages can be sent immediately or scheduled for a future date. Here's an illustration of a message that was edited before it was sent to Communication Manager, and scheduled to be sent on the first day of the event.
Build Engagement by Sending Flyers and Postcards
Download a print-ready file of an 8.5x11 flyer, complete with a QR code that takes your audience to your landing page for more details.
Download a print-ready file of a 4x6 postcard, complete with a QR code that takes your audience to your landing page for more details.
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