Donating to Charities with the Hub

Points are a way to say thank you. Charity donations let your members pass that thank-you forward. When members can donate their points to a cause they care about, every reward becomes a shared moment of giving back, and your business becomes part of something bigger than a transaction.

Donation options are especially meaningful for members who:

Have a small leftover balance that isn’t enough for a prize
Prefer giving over getting
Want to support causes in your local community

Why it matters: Giving builds belonging. When members see your business supporting causes they care about, the relationship shifts from loyalty to shared values, and that’s the kind of connection that keeps people engaged for the long haul.

Strategies That Work Best

Offer a Range of Denominations

Create donation options at several point levels, from small amounts for members with just a few points left to larger amounts for members with high balances.

Everyone gets to take part, whatever their balance. Small denominations also turn leftover points into something meaningful instead of letting them sit unused.

Let Members Choose the Cause

If your business doesn’t already have a charity in mind, let your members decide. Send a survey asking which causes matter most to them, then use the results to build your donation options.

When members help choose the cause, they’re invested in it. Offering a few options keeps participation high and makes sure your giving reflects what your community values.

How to Add a Charity Donation Option

Charity donations are set up as In-House Prizes, so your business stays in control of when and how the donation is made.

Hover over Manage and click Prizes.
Make sure In-House Prizes is selected on the left, then click Add In-House Prize.
Fill in the prize details:

Field	What to enter	Why it matters
Prize Name	A clear donation name, like “Donate $5 to the Local Food Bank”	Members know exactly what they’re giving and where it goes.
Points Worth	The number of points the donation costs	Sets the denomination. Repeat these steps for each level you want to offer.
# In Inventory	A high number, like 999	Donations shouldn’t “sell out.” A high inventory keeps the option available.
Prize Value (optional)	The dollar amount your business will donate, like 5	Makes it easy to total what you owe the charity when it’s time to give.
Prize Thumbnail	Click Choose File to upload an image	A charity logo or one of the custom images attached to this article helps the option stand out.
Description	A sentence or two about the cause and how the donation is made	Builds trust. For example: “Every donation is combined and sent to the food bank at the end of each quarter.”
Prize Tags	Check Charitable Donations	Groups all your giving options together so members can find them easily.
Prize Fulfillment	Select They will pick it up	There’s nothing to ship, so this keeps the order in-house for your team to fulfill.

Click Save.

Your new donation option appears in the Existing Prizes list, where you can click Edit to make changes or use the Active and Inactive toggles to turn it on or off. Inactive is a great choice for a seasonal cause you want to bring back later.

💡 Tip: When a member orders a pick-up prize, the instructions on the Prizes page appear on their order confirmation. These instructions apply to all pick-up prizes, so if you edit them, keep the wording general enough to cover both donations and in-person prizes. For example: “Thank you! Our team will be in touch about your prize. Charity donations are combined and sent on your behalf, with no pick-up needed.”

How Donations Are Fulfilled

You don’t need to send a payment every time a member donates. We recommend waiting until the end of each quarter or year and making one combined donation, such as a single check, to each charity.

Every donation order is visible under Manage>Shopping List, so you can see exactly how much to give for each cause when it’s time.

Why it matters: One combined gift saves your team time, makes a bigger impact for the charity, and gives you a great milestone to celebrate with your members.

For details on viewing and fulfilling orders, see Fulfilling Prizes.

Spread the Word 📣

A great cause only makes an impact if people know about it.

Communication Manager: Send a mass communication introducing your donation options and how members can participate.
Social Media Manager: Schedule a social post celebrating your new giving program.
In-Location Flyers: Download and print the ready-to-use flyers attached to this article for your front desk, waiting area, or events.
Celebrate the Results: After you send your donation, share the total with your members, like “Together, our members donated $1,250 to the Local Food Bank this quarter!”

Why it matters: Visibility drives participation, and showing the impact of their points inspires members to keep giving.