What Are Activity Loops and How Do You Use Them?

Customer Support
Customer Support
  • Updated

Activity Loops are a gamified habit tracker designed to help members build and maintain healthy behaviors using proven behavioral science.

They combine:

  • Goals + reminders

  • Progress tracking

  • Rewards and encouragement

This helps members stay engaged, consistent, and motivated over time.

 

Quick Summary

With Activity Loops, your team can:

  • Create habit-based challenges (e.g., brushing, wearing aligners, hydration)

  • Invite members to participate

  • Track engagement and completion

  • Reinforce positive habits using rewards and reminders

How Activity Loops Work

  1. Staff create or select a loop

  2. Members are invited to participate

  3. Members track progress in the app

  4. The system provides reminders, encouragement, and rewards

  5. Staff can monitor participation and outcomes

Step 1: Create an Activity Loop

Go to: Manage>Activity Loops>Add

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Browse the Marketplace

Filter by:

  • Category

  • Timeframe

  • Style

  • Favorites

Select a loop.

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Once you choose your loop, click on it to customize.

 

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Once published, the loop will appear in your Activity Loops dashboard.

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Step 2: Invite Members to a Loop

From a Member Profile:

  1. Open the member’s profile

  2. Click Send Invitation

  3. Select the Activity Loop

  4. (Optional) Add a personalized message

  5. Click Send

You’ll be able to track their progress directly from their profile.

Mass Invite (Optional)

You can invite multiple members at once from the Activity Loop overview page using Mass Invite.

Important Note

If a member is not registered, an automation can prompt them to register when they receive the Activity Loop invitation.

Member Experience

Members will receive:

  • An email notification

  • An in-app notification

When they start the loop, they will:

  • Review goals

  • Make a commitment (pledge)

  • Set reminder preferences (time + frequency)

This feature enables members to review their objectives and express their dedication through a pledge, enhancing their sense of ownership and accountability.

As they progress through the setup screens, they'll select how often and what time they'd like to be reminded to complete this activity. The app will send them push notifications to remind them of the behaviors that will bring them closer to their goals. They can click in their app to indicate they've completed the activity for that time period.

Members will receive an encouraging message each time they track their activity or complete a loop.

Member Self-Enrollment

Members can also start Activity Loops on their own.

Steps:

  1. Go to the Earn section in the app

  2. Select an available Activity Loop

  3. Click “This applies to me”

  4. Begin tracking

⚠️ Note:
Self-started loops do not award setup points, but still provide engagement and habit tracking benefits.

 

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They will choose the Loop they wish to start and then after reading through the details, click "This applies to me" to get started.

 

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During the Loop

Members:

  • Receive push notifications

  • Track completed activities in the app

  • Get encouragement messages

  • Build streaks and consistency

You will find a flyer attached to this article that you may hang up around the office or hand to members to help them get started. 👍

Managing Activity Loops

You can:

  • Edit loops at any time

  • Remove loops from availability

⚠️ Important:
If a member has already started a loop, they can still complete it—even if it’s no longer offered to new members.

 

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Viewing Performance & Metrics

Activity Loops provide valuable insights into member engagement.

To view stats:

  1. Go to Activity Loops dashboard

  2. Click the 3 dots

  3. Select View

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Key Metrics Explained

Audience

Total number of members eligible for the loop.

Invitees

Number of members who were invited.

Participants

Members who accepted and started the loop.

👉 Key Insight:
Compare Invitees vs Participants to measure conversion rate.

Performance stats.jpg

Streaks

How consistently members complete activities over time.

👉 Why it matters:
Higher streaks = stronger habit formation.

Top Three Emojis

Shows how members emotionally respond to the loop.

👉 Why it matters:
Helps gauge engagement and enjoyment.

Top Three Reasons

Why members are participating.

👉 Why it matters:
Reveals motivation drivers (health, rewards, accountability, etc.)

How to Measure Success

Strong Activity Loop performance typically looks like:

  • High invite → participation rate

  • Increasing streak lengths

  • Positive emotional feedback (emojis)

  • Consistent engagement over time

Best Practices for Staff

  • Start with 1–3 high-impact loops (don’t overwhelm members)

  • Personalize invitations when possible

  • Encourage members to set reminders

  • Review metrics regularly to improve engagement

  • Use loops for behaviors that require consistency over time

Common Questions

What is an Activity Loop?

A habit-building challenge that helps members track and complete healthy behaviors using reminders and rewards.

How do I invite a member to a loop?

Go to the member profile and click Send Invitation, then choose the loop.

Can members start a loop on their own?

Yes. They can find available loops in the Earn section of the app.

Do members get rewards for Activity Loops?

Yes, depending on the loop setup and participation.

What happens if I delete or edit a loop?

Members who already started the loop can still complete it as originally set.

Why aren’t members joining loops?

Check:

  • Are they registered?

  • Were they invited?

  • Is the loop relevant to them?

  • Are reminders enabled?

How do I know if a loop is successful?

Look at:

  • Participation rate

  • Streak consistency

  • Engagement metrics (emojis, reasons)

If you have questions or would like assistance setting up Activity Loops, please reach out to us at support@culturello.com